Tracking Web 2.0

This has done the rounds a bit but I still wanted to have my say about it. Movers 2.0 is a web site that sprang up last week that tracks the movements of Web 2.0 websites and is updated daily.

This is nothing new as Seth Godin’s Web 2.0 Traffic Watch List has been around for a while. However, Seth’s page offers nearly 1000 entries and does take a while to load. Plus I don’t think it is as easy to read data from. Still it is more comprehensive. This simpler format while based on the same data is the top 100… or so; as I see there are 207 today. As well as having some nice additional features.

Movers 2.0 is based on Alexa traffic data so make of that what you will as there is much debate over the accuracy of this data. However the debate over metrics is not one that is resolved easily. But, Movers 2.0 is an indicator if nothing else. Plus there are some features that make it stand out. The inclusion of logos and being more of a visual interface makes it a lot easier to read and maintains interest.

Another nice feature is the links next to each entry to pages that contain more specific data. The “Complete” link includes graphs, news, and a nice trust indicator. This data comes from Complete to which you are redirected. However there are also links included that activate graphs with Java Script and a search for blogs linking in powered by Google. Click the “More” link to view these options.

While the top entries on sites such as this won’t change that much in the short term; the bottom 20 or so will. This is where I would be looking for the fast movers and growing sites that should be watched. This is also where you will see already popular site tussle for traffic.

To make this a more complete Web 2.0 tracker there is also a Weekly Movers List that I think is a lot more useful as far as what I do. This page also offers all the features that the main page does. Nice.

This really is a one stop shop for getting a snapshot of the web on any given day and for tracking the weekly goings on in 2.0. No metrics is ever going to be perfect or the most reliable over another but it takes sites like this one to add to our arsenal of sites that tell us about traffic, numbers and ultimately popularity to be able to maintain a balanced view. Nicely done and the inclusion of some off site data is a nice touch.

Movers 2.0 Screenshot

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